Saturday, June 5th, 2010 at
1:21 am
Ethics aside, how can Starbucks and the National Coffee Association LEGALLY block a trademark application by Ethiopian farmers for their coffee beans, Sidamo and Harar?
http://news.yahoo.com/s/nm/20061105/bs_nm/food_coffee_starbucks_dc_1
I want to know more about the technicalities involved and how a lawyer would make moves to block an African country from trademarking its coffee. If these coffee beans have been called Sidamo and Hara for a thousand years, what are the technicalities to challenge this in court? It just seems like it’s Ethiopia’s godgiven right to trademark these names…it’s not like the coffee beans are called “Apple” and “Microsoft”.
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